The role
You'll make and test short-form product videos for TikTok, Instagram and paid ads, then use performance data to find what converts. You'll work alongside the marketing, creative and product teams.
What you'll do
- Create short-form product videos for TikTok, Instagram and paid ads
- Develop and test hooks, concepts, angles and formats
- Run multiple variations of one concept to see what performs best
- Review performance data to improve future content
- Turn winning concepts into repeatable, scalable content
What they're looking for
- Experience making short-form social or performance-driven video
- Instinct for what makes people stop scrolling
- Ability to generate many different concepts quickly
- Basic grasp of marketing and conversion principles
- Comfortable on camera or directing others when needed
Skills and platforms
- Short-Form Video Creation
- Social Media Content
- Creative Concept Development
- Hook Development
- Scriptwriting
- Creative Testing
- Performance Analysis
- Conversion Optimization
- Marketing Principles
- Trend Research
- High-Volume Content Production
- Attention to Detail
- Cross-Functional Collaboration
- On-Camera Presentation
- Creative Direction
- TikTok
The company
Amazon best-seller kitchen gadget brand · Retail
A kitchen tools and gadgets brand founded in 2015, selling through Amazon, Target, Walmart, Wayfair and Ross. It's a growing, family-founded business in Clearwater.
Verified employer, hiring directly. You apply on their own page.
Summarised by Jobs for Creators from the employer's listing. The full post is on their site.