The role
You'll run social for a European business-banking brand in Italy, from strategy to shooting and editing video yourself. You report to the Head of Southern Europe Marketing and have full autonomy over the output.
What you'll do
- Define Italy's channel mix, content types and calendar with full autonomy
- Run the monthly publishing plan across Design, Press, Events and agencies
- Shoot and edit video and photo content, and appear on camera
- Manage LinkedIn campaigns and brief the agency on Instagram paid
- Track KPIs and apply the learnings to evolve the strategy
What they're looking for
Must-haves
- 3 years as the in-house social owner for an Italian brand, not agency-side
- Ran full channel strategy across IG, LinkedIn and YouTube solo
- Excellent Italian copywriting that localises, not translates
- Perfect written and spoken Italian and English
- End-to-end influencer campaigns and analytics tools like Sprout or Looker Studio
Nice to have
- B2B or scale-up experience
Skills and platforms
- Social Media Strategy
- Content Planning
- Italian Copywriting
- Video Production
- Photo Editing
- Paid Social Campaigns
- LinkedIn Advertising
- Influencer Management
- Campaign Analytics
- Performance Tracking
- Instagram Marketing
- YouTube Marketing
- Cross-Functional Collaboration
- Market Localization
- Data-Driven Decision-Making
- English Communication
- YouTube
The company
Employer hidden.
Profitable European SME banking scale-up · Financial Services
A European finance workspace with banking at its core for SMEs, founded in 2017. It has 1,700 staff and over 750,000 customers across 8 countries, and has been profitable since 2023.
Verified employer, hiring directly. You apply on their own page.
Summarised by Jobs for Creators from the employer's listing. The full post is on their site.