The role
Lead social and content strategy for a national chicken restaurant brand, from planning through to filming, editing and creator partnerships. You'll work hands-on across TikTok, Instagram, Facebook and YouTube alongside brand, PR, digital and creative teams.
What you'll do
- Develop and lead the social and content strategy and channel calendar
- Create and publish platform-native video, photo and copy
- Build and manage creator and influencer partnerships, from briefing to delivery
- Lead social execution of campaigns and product launches
- Track performance and audience insights to optimise content and spot trends
What they're looking for
Must-haves
- 5+ years in social, content, creative, digital marketing or advertising
- Led social and content strategy for a consumer-facing brand
- Strong video, photography, editing and copywriting skills
- Experience running creator or influencer programs end to end
- Proficient in Adobe Creative Suite, CapCut, Canva and analytics platforms
Nice to have
- Background in QSR, FMCG, retail, hospitality or entertainment
- Experience leading integrated campaigns across social, PR, digital and creator
- Examples of campaigns, content or creator work to share
Skills and platforms
- Social Media Strategy
- Content Strategy
- Social Media Management
- Video Creation and Editing
- Photography
- Copywriting
- Platform-Native Storytelling
- Creator and Influencer Partnerships
- Campaign Management
- Community Management
- Social Media Analytics
- Performance Optimization
- Trend Monitoring
- Audience Insights
- Adobe Creative Suite
- CapCut
- TikTok
- YouTube
Perks
- Free Food
- Paid Good Deed Days
- Birthday Leave
- Paid Parental Leave
- Flexible Working
- Hybrid Working
- Half-Day Fridays in Summer
The company
Iconic 300-restaurant Australian chicken chain · Restaurants
A national restaurant brand famous for roast and fried chicken, with more than 300 restaurants across Australia, most locally owned and operated. It has been serving Australians for over 50 years.
Verified employer, hiring directly. You apply on their own page.
Summarised by Jobs for Creators from the employer's listing. The full post is on their site.