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Country Road Group logo
Country Road Group

Retail · Posted 5h ago

Social Media Specialist

Run social-first content for an accessories label across Reels, TikTok and YouTube

  • Full social content lifecycle
  • Short-form video and motion
  • Test-and-learn content strategy

The role

You'll support the Social Media Manager at Mimco, running the organic calendar from concept and shoot coordination to publishing and reporting. The work covers short-form video, motion, community management and trend-led testing.

What you'll do

  • 1Develop organic social strategy across Instagram, TikTok, Facebook and YouTube
  • 2Plan the content calendar and coordinate shoots and influencer content
  • 3Create Reels, TikToks, short-form video and motion for each platform
  • 4Manage community engagement and digital customer service in the brand's tone
  • 5Report on KPIs, audience growth and engagement, and manage social budgets

What they're looking for

Must-haves

  • Senior experience managing commercial social media channels
  • Video editing and motion design in Premiere Pro, After Effects and CapCut
  • Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma
  • Ability to track trends and run a test-and-learn approach to content
  • Stakeholder updates and budget handling for social operations

Nice to have

  • Retail and fashion industry experience
  • Qualification in marketing, communications or digital

Skills and platforms

  • Social Media Strategy
  • Social Media Channel Management
  • Content Planning
  • Social Content Creation
  • Video Editing
  • Motion Design
  • Community Management
  • Digital Customer Service
  • Social Media Analytics
  • Performance Reporting
  • Trend Analysis
  • Content Scheduling and Publishing
  • Budget Management
  • Adobe Creative Suite
  • Figma
  • Stakeholder Management
  • TikTok
  • Instagram
  • YouTube

Perks

  • Bi-Annual Product Allowance
  • Sample Sale Access
  • Employee Discount
  • Birthday Leave
  • Volunteer Leave
  • Personal Leave
  • Health Insurance
  • Employee Assistance Program
  • Discounted Gym Memberships
  • Financial Advice Services
  • Paid Parental Leave
  • Return-to-Work Clothing Allowance
  • Internal Career Opportunities
  • Learning and Development
  • Community and Charity Partnerships

The company

Country Road Group logo

Country Road Group

Retail

COUNTRY ROAD GROUP Country Road Group is one of Australia's largest specialty fashion retailers with a market leading position in the mid to upper tier of the segment.

Summarised by Jobs for Creators from Country Road Group's listing.

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