The role
You'll build, publish and quality-check K-Market newsletters, and write articles for K-Ruoka.fi, as a parental-leave cover at Kesko's K Group until 31 Dec 2027. It's hands-on production, not social media or creative concepting.
What you'll do
- Build, publish and quality-check K-Market newsletters
- A/B test and optimise newsletters, using results to improve content
- Work on content personalisation and customer journeys
- Write, edit and publish articles on K-Ruoka.fi, excluding recipes
- Cover newsletters for other grocery chains and K-Plussa when needed
What they're looking for
Must-haves
- Strong web writing and excellent Finnish
- 2-3 work samples, including at least one longer web article
- Experience publishing to newsletters, websites or apps
- Experience with digital content production systems
- Ability to use generative AI responsibly and polish its output
Nice to have
- Newsletter, email or marketing automation experience
- Tools such as Braze, Contentful, Wrike, Data Studio or Qlik Sense
- Basic HTML/CSS reading, SEO and accessibility, Photoshop basics
Skills and platforms
- Digital Content Production
- Web Writing
- Newsletter Production
- Content Publishing
- Content Quality Assurance
- A/B Testing
- Content Optimization
- Content Personalization
- Customer Journey Development
- Marketing Automation
- Generative AI
- Finnish Language Proficiency
- Stakeholder Collaboration
- Project and Schedule Management
- SEO and Accessible Content
- Basic HTML and CSS Literacy
Perks
- Mobile Phone Benefit
- Culture and Sports Benefit
- Employee Discounts at K-Group Stores
- Occupational Health Services
- Leisure-Time Accident Insurance
The company
Kesko - K-Group
Retail
Kesko is the leading Finnish listed trading sector company. Kesko's operations comprise grocery trade, building and technical trade, and car trade.
Summarised by Jobs for Creators from Kesko - K-Group's listing.