The role
You'll create bilingual campaigns, sales materials and events to grow the brand's presence among Chinese communities in Canada. The role mixes storytelling with lead generation and direct contact with families.
What you'll do
- Write WeChat articles, e-books, brochures, ad copy and case studies
- Build sales decks, program guides and client-facing resources
- Design social ads and campaign assets for WeChat, RED and other platforms
- Localize bilingual blogs, videos, success stories and webinar content
- Track campaign metrics and support expos, seminars and school talks
What they're looking for
Must-haves
- Native Mandarin and fluent written and spoken English
- Experience writing WeChat articles and marketing content
- Knowledge of Canadian high school system and US admissions process
- Proficiency in Google Workspace, Canva, Marketo and social platforms
- Background in sales, marketing or customer service
Nice to have
- Graphic design and video editing tool experience
- Public relations experience
- Familiarity with B2B and B2C sales processes
Skills and platforms
- Content creation
- Copywriting
- Marketing strategy
- Sales enablement
- Digital marketing
- Social media management
- Content localization
- Market research
- Performance tracking
- Mandarin proficiency
- English communication
- Graphic design
- Video editing
- Customer engagement
- Relationship building
- Project management
Perks
- Growth and development opportunities
- Collaborative environment
The company
Employer hidden.
World-leading admissions consulting firm · Education Management
A college admissions consultancy and edtech company that has helped over 100,000 students from 60+ countries. It offers admissions support, tutoring and mentoring from pre-primary to postgraduate.
The company is hiring directly, so you apply straight to them.
Summarised by Jobs for Creators from the employer's listing.