The role
You'll own paid social concepts for a Mind Nutrition brand, from customer insight to live Meta ad. You'll write hooks, copy and UGC scripts, then use performance data to find winners and test new variants.
What you'll do
- Analyse audiences, pain points and objections to build creative angles
- Write hooks, headlines, ad copy and UGC and creator scripts for Meta
- Own concepts from briefing to launch, with simple statics or video edits
- Track Hook Rate, CTR, CVR and CAC to find winning ads and new test ideas
- Work with the CRO team so ad messages carry through to landing pages
What they're looking for
- 3+ years in performance creative, paid social or creative strategy
- 2+ years hands-on in Meta direct response advertising, ideally D2C or agency
- Examples of Meta ads that worked, why, and what you learned
- Knowledge of Meta best practices: Andromeda, creative diversity, structured testing
- German at C2 level and very good English
Skills and platforms
- Performance marketing
- Paid social
- Creative strategy
- Copywriting
- Meta ads
- Direct response advertising
- UGC scripting
- Data analysis
- Conversion rate optimization
- AI tools
- Customer insights
- Creative testing
- Andromeda
- Creative diversity
- KPI tracking
Perks
- Urban Sports Club membership subsidy
- Lunch subsidy
- Company pension scheme with 15% employer contribution
- Flexible working hours
- 30 days of vacation
- Employee discounts
- Jobbatical program
- Company lunches
- Yoga and sports sessions
- Company parties
The company
Employer hidden.
Fast-growing Berlin Mind Nutrition brand · Wellness and Fitness Services
A Berlin-based health company, founded in 2016, making science-driven nutrition for mental performance. It's growing fast and backed by a larger group with a 150-year legacy.
Verified employer, hiring directly. You apply on their own page.
Summarised by Jobs for Creators from the employer's listing. The full post is on their site.