The role
You'll own organic social across Instagram, TikTok, YouTube and LinkedIn, reporting to the CMO. You'll build recurring content franchises, shoot and edit short-form video, and work with the founders and celebrity and influencer partners.
What you'll do
- Own organic social on Instagram and TikTok, plus YouTube and LinkedIn
- Build and run recurring content franchises people follow for
- Concept, script, shoot and edit phone-first short-form video
- Direct freelance production partners and manage community, DMs and UGC
- Run social-first activations and events, and lead weekly test-and-learn reviews
What they're looking for
Must-haves
- Portfolio of short-form content you created or led that people shared
- Hands-on editing in CapCut, Premiere or similar tools
- Experience running social for a consumer brand, media company or creator
- Experience directing freelancers, creators or production partners
- Comfortable on camera, or good at putting others at ease on camera
Nice to have
- Experience planning activations or events
- Familiarity with Chinese and Chinese-American food culture
- Background in CPG, food and beverage, QSR, beauty or DTC
Skills and platforms
- Social media management
- Content creation
- Short-form video production
- Video editing
- CapCut
- Adobe Premiere
- Copywriting
- Community management
- Influencer marketing
- Platform analytics
- Data analysis
- Strategic planning
- Project management
- Communication
- Presentation skills
- Trend analysis
- TikTok
- YouTube
Perks
- Medical insurance
- Dental insurance
- Vision insurance
- Life insurance
- AD&D insurance
- Hospital insurance
- Short term disability
- 401(k) plan
The company
Chinese American-founded food brand · Food & Beverages
A Chinese American-founded Chinese food company that began as a Bellevue, WA restaurant in 2018 and now makes products for eating at home. It still describes itself as a small team.
Verified employer, hiring directly. You apply on their own page.
Summarised by Jobs for Creators from the employer's listing. The full post is on their site.