The role
You'll own organic social for six properties, filming and editing short-form video on site. You'll work with marketing, sales and F&B teams to promote stays, dining and events.
What you'll do
- Own day-to-day organic social across six distinct properties
- Film, edit and post TikToks, Reels and Stories on property
- Run a multi-month content calendar tied to promotions and events
- Partner with influencers, creators and tourism partners
- Report on reach, engagement, growth and conversion metrics
What they're looking for
- Proven high-performing short-form video content
- Hooks viewers in the first 3 seconds
- Editing in CapCut, Instagram Edits or similar
- Familiarity with paid social platforms like Meta and TikTok
- Able to travel locally to the office, events and shoots
Skills and platforms
- Social Media Strategy
- Content Calendar Management
- Short-Form Video Creation
- Video Editing
- Community Management
- Social Media Analytics
- Organic Social Media
- Paid Social Media
- Email Marketing
- Content Creation
- Brand Management
- Influencer Partnerships
- Trend Identification
- Campaign Planning
- Performance Reporting
- Cross-Functional Collaboration
- TikTok
The company
Louisville's largest hotel owner-operator · Hospitality
A family-owned Louisville, Kentucky hotel owner-operator with real estate and lumber divisions and over 1,000 employees. It is the city's largest hotel owner-operator.
Verified employer, hiring directly. You apply on their own page.
Summarised by Jobs for Creators from the employer's listing. The full post is on their site.